smart glasses

Google And Gucci Collaborate On Luxury AI-Enhanced Smart Glasses For 2027

Emma Jones-Wilson2 months ago04 mins

More than a decade after the original Google Glass failed to achieve mainstream appeal, Google is pivoting its strategy toward the luxury fashion sector. In a bid to redefine smart eyewear as a desirable consumer accessory, Google has entered a strategic partnership with the Italian luxury house Gucci, owned by the Kering Group. The collaboration…

Meta To Launch Affordable AR Glasses In September

Emma Jones-Wilson10 months ago03 mins

Meta is preparing to launch its first commercial augmented reality (AR) glasses, codenamed “Hypernova,” expected to debut in September at a base price of approximately $800. This price reflects a notable reduction of about 20% from earlier estimates of $1,000, signaling Meta’s intention to accept lower profit margins in order to boost consumer demand. However,…

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Meta To Launch Affordable AR Glasses In September