Snap has officially launched its long-awaited SPECS augmented-reality smart glasses, and the company is aiming far beyond another geeky gadget for early adopters. With SPECS, Snap CEO Evan Spiegel envisions AR glasses as the fashionable wearable computer of the future. Kaia Gerber for SPECS, by Steven Meisel, photo courtesy of SNAP Unveiled at AWE USA…
XREAL has launched a new sub-brand called X By XREAL, or xbx, with the a01 as its first product. The new AR glasses are designed as a more accessible entry point into XREAL’s big-screen wearable display ecosystem, with a U.S. launch planned for July at a starting price of $299. The a01 keeps the familiar…
More than a decade after the original Google Glass failed to achieve mainstream appeal, Google is pivoting its strategy toward the luxury fashion sector. In a bid to redefine smart eyewear as a desirable consumer accessory, Google has entered a strategic partnership with the Italian luxury house Gucci, owned by the Kering Group. The collaboration…
After first revealing the Air 4 Pro AR glasses in China last year, RayNeo used CES 2026 to bring them to a worldwide audience. At the event, the TCL-backed company also unveiled an eSIM-capable RayNeo X3 Pro, underscoring its wider foray into tethered and standalone augmented reality devices. The first AR glasses in the world…
At CEATEC 2025, Sony showcased its latest personal thermo device, the REON POCKET PRO *, a high-end evolution of the REON lineup that began in Japan in 2020. Even though we could not touch the unit, the Sony representatives provided detailed explanations of what makes this new model substantially more capable than previous generations. Based on…
