Meta has introduced a new range of smart glasses under its own brand for the first time. The Meta Glasses, developed in collaboration with EssilorLuxottica, start at $299, which is $80 less than the entry-level Ray-Ban Meta model. The lineup offers three designs in a variety of 26 sizes and colors. Orders are now available.
These glasses are the first to come with Meta’s new AI assistant, Muse Spark, pre-installed. Muse Spark is also being rolled out to existing Ray-Ban Meta and Oakley Meta glasses in the US and Canada.
What’s in the Meta Glasses Lineup and What Muse Spark Can Do
There are three form factors for Meta Glasses.
- The Meta Adventurer features a standard rectangular frame, while the
- The Fury offers a bolder square frame. The
- The Meta Glasses by Kylie have a slim oval frame and were designed in partnership with Kylie Jenner.
All three models include key features found in earlier Ray-Ban and Oakley Meta products. These include a dedicated button to summon the AI assistant, open-ear speakers, a microphone, and over eight hours of battery life.
The starting price of $299 makes Meta’s smart glasses more accessible, expanding the market beyond the higher-priced Ray-Ban and Oakley lines.
Muse Spark is Meta’s new multimodal AI assistant. It can answer questions through voice, interpret what the glasses’ camera sees in real time, and coordinate multiple AI agents to help with scheduling and planning.
A companion app makes Muse Spark accessible on smartphones, expanding its reach beyond wearable devices. The smartphone version puts Muse Spark in direct competition with services like OpenAI’s ChatGPT, Anthropic’s Claude, Google’s Gemini, and xAI’s Grok.
Coming Software Updates And Privacy Concerns
Meta announced several upcoming updates to its smart glasses platform. These include a new dynamic photo mode that automatically captures multiple frames and suggests the best shot, while still giving users the option to select their preferred image.
The glasses are also gaining display-free turn-by-turn navigation for pedestrians. Additionally, live translation will expand to support 14 new languages, including Japanese, Mandarin, Hindi, and Korean, increasing the total number of supported languages to 20.
The features are expected to be rolled out over the coming weeks, although no specific dates have been provided.
Smart glasses continue to be a controversial topic. Privacy worries about recording-enabled wearables have been present ever since Google Glass came out in 2013. Recently, there have been reports of camera-equipped glasses being used to cheat in classrooms and courtrooms.
Meta’s smart glasses initiatives have also faced criticism over how user data is managed. It was reported that AI trainers had to review private moments captured by the glasses, and an internal tracking program for AI training at Meta was paused after sensitive data was exposed.
People considering Meta Glasses should know that the built-in camera and microphone gather data that could be used to train Meta’s AI models, depending on the user’s privacy settings. It is advisable to review the privacy options in the Meta app before using the glasses.
What This Means for the Smart Glasses Market
The launch of Meta Glasses comes as the smart glasses market continues to grow, though it remains competitive. Apple is reportedly testing four different frame designs for display-free smart glasses after disappointing sales of the Vision Pro.
A potential reveal could happen late in 2026, with a commercial launch targeted for 2027. Meanwhile, Snap recently introduced its Specs AR glasses at a price of $2,195, positioning the product in a higher tier.
Meta’s pricing strategy features the entry-level Meta Glasses at $299, which undercuts Apple’s expected pricing and is significantly lower than Snap’s premium offering.
This lower price, combined with the new Muse Spark assistant, positions Meta to reach a broader customer base for its smart glasses.
Meta Glasses are now available to order through Meta’s website. However, shipping timelines and availability outside the US have not been specified.
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